Neftchi Signs A Sponsorship Agreement With Old Spice

15 October 2021, 12:36

Another brand that supports Neftchi Professional Football Club is included. A partnership agreement has been signed between the club and the Old Spice brand. The one-year contract provides for joint advertising and marketing activities. During this period, the brand's marketing campaigns at the stadium, where the home games of the club's main team are held, brand advertising during each game, as well as trainings off the field, joint participation in brand activities, participation of Neftchi players in Old Spice commercials, social media pages and Neftchi TV promotion is also planned.

Speaking at the signing ceremony, President of Neftchi PFC Kamran Guliyev stressed that the recent events in the world - the COVID-19 pandemic - did not go unnoticed by the football industry. var. We cooperate with many reputable companies to strengthen and develop as a club. It is gratifying that another of them has joined today. I take this opportunity to say "welcome" to them and thank the company's management. Procter & Gamble has a place in the world today, in the home of almost every family. Its Old Spice brand is the leading men's hygiene brand in the Azerbaijani market. I am confident that the agreement signed today will be beneficial for both sides and this cooperation will further develop in the future. "

"At a time when attention is being paid to human health, we are once again realizing the importance of raising healthy generations. In Azerbaijan, Procter & Gamble, which has one product in almost every home and carries out extensive marketing and advertising activities, seeks to increase interest in the sport among young people by supporting football. Deger Kurtaslanoglu, CEO of Procter & Gamble for the Caucasus and Central Asia, said at the signing ceremony.

Neftchi is a historical team of Azerbaijan and a brand in itself. It has a large fan base, which will allow us to deliver our message to a fairly wide audience. We will bring the players, who are the favorite of hundreds of thousands of people, closer to our consumers. The reason we chose the Old Spice brand for partnership is that the products of this brand are designed especially for the hygiene of physically active men. What could be a better choice than a football team to show the uniqueness of these products ?! ” Said the Procter & Gamble official.

After the signing ceremony, the partners observed the stadium where the main home games of PFC "Neftchi" were held.

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